Website Development for Mary Molloy & Co., Employment Law Firm

Project Overview

Mary Molloy and Company, a boutique employment law firm based in Dublin with a second office in Kilkenny, sought to enhance their online presence through a professional, user-friendly website. The goal was to build a responsive site that would reflect their expertise in employment law and improve visibility via SEO, using WordPress with Elementor for easy future maintenance.

Client Requirements

Develop a clean, professional, and responsive website tailored to employment law services.
Draw inspiration and include features seen on established Irish employment law solicitor websites, ensuring content originality and compliance.
Use AI tools for unique, brand-aligned content generation.
Improve search visibility through SEO best practices.
Ensure website accessibility and smooth navigation on all devices.
Utilize existing branding assets, including a logo sourced from an affiliated family law website.
Deliver a content structure including Home, About, Services, Contact, and Blog pages.
Integration of accurate contact information for Dublin and Kilkenny offices.

Our Approach

Research & Planning

Analyzed leading Irish employment law websites to identify design and content best practices.
Worked closely with the client to finalize sitemap, branding direction, and content themes.
Confirmed client preferences regarding platform selection, layout structure, and logo usage.
Recommended WordPress with Elementor for flexibility, scalability, and easy maintenance.

Design & Development

Built a responsive WordPress website using Elementor with user-friendly navigation and structure.
Utilized AI-powered tools to create unique, professional, service-aligned website content.
Structured SEO-friendly pages and optimized meta elements to improve search engine rankings.
Added office details and contact information while ensuring smooth mobile responsiveness.

Quality Assurance

Delivered multiple revisions to meet client preferences, including wording, spelling, and layout adjustments.
Replaced incorrect terms and refined content accuracy, ensuring clarity and professionalism.
Corrected spelling inconsistencies and improved presentation for a polished final draft.
Resolved contact form issues and enhanced email deliverability for reliable communication.

Key Challenges & Solutions

Logo Source File Unavailability

Client did not have access to the original logo file. Solution: Used high-quality screenshots and optimized images for display without losing clarity.

Upwork Content Sharing Restrictions

Client was restricted from sharing direct contact details via chat. Solution: Utilized safe communication channels respecting platform policies.

Content Completeness

The client provided limited testimonial and team content. Solution: Crafted professional placeholder testimonials and adapted sections to current available information.

Contact Form Email Delivery

Initial email submissions were filtered to spam. Solution: Guided client to check spam folder and tweaked email headers to improve deliverability

"Everything else looks really great. Thank you so much for your hard work and dedication to getting the site exactly as we wanted. The responsive design and easy navigation really reflect our firm’s professionalism."