The challenge
StrandSync is a luxury-branded beauty booking platform that connects clients with grooming professionals. Before the full launch, they needed a conversion-focused waitlist page to capture early interest while reflecting the brand’s premium identity.
The brief:
- A modern, luxury-themed waitlist page aligned with the brand identity.
- A form capturing first name, last name and email, with validation.
- All data stored securely and encrypted within Bubble.
- Back-end logic ready for automated invitation emails.
- Fast loading and fully responsive on desktop and mobile.
The solution
Discovery & planning. We reviewed the brand guidelines and design direction, designed for a frictionless sign-up flow to maximise conversions, outlined how personal data would be handled securely, and planned for future email automation.
Design & development. We built a clean, responsive waitlist page in Bubble, styled the form in the brand’s black and gold, added validation for required fields and duplicate emails, and configured the database to store sign-ups securely.
Quality assurance. We tested submissions on desktop and mobile, validated the database entries, checked accessibility (clear labels and contrast), and optimised assets for fast loading.
Along the way:
- Spam sign-ups. Strict field validation rules reduce the risk of spam entries.
- Luxury brand consistency. Fonts, colours and layout were aligned carefully with the premium brand.
- Email automation. Back-end workflows are structured so automated invitations can be switched on later.
The results
- A live, on-brand waitlist page capturing sign-ups ahead of launch.
- Validated, securely stored sign-up data with duplicate protection.
- A back end ready for automated invitation emails when the platform goes live.